Senior Product Marketing Specialist (based in Hong Kong)
Our Client is a global IT service provider. They are seeking for a Marketing Professional to expand their Hong Kong Market.
Responsibilities:
• Support Sales Team and help to develop and implement Go-To-Market strategy
• Conduct market research, pricing analysis, competitive analysis, and demand generation
• Collaborate with a wide variety of functional units to develop and implement campaigns to grow the business
• Generate Sales Leads and drive them to pipeline
• Maintain in-depth knowledge of market dynamics such as market share, demographic trends, and growth projections
• Enable Marcom by creating effective marketing programs and content marketing
• Attend marketing events to understand up-to-date industry and market trends
Requirements:
• Bachelor’s Degree in any disciplines with strong business sense and some technology background
• 8-10 years of all-rounded marketing experiences with at least 2 years in handling Enterprise IT Products and Services, preferably from IT Distributor or Reseller
• Good knowledge with up-to-date technology and digital trends
• Experience in P&L is a PLUS
• Innovative, self-driven, multitasking, team-oriented and independent
• Familiar with MS Powerpoint, Excel and Chinese word processing
• Good communication skills in both English and Cantonese
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